Entrepreneur turns her darkest despair into a successful organic solutions company

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Over a decade ago, Relebohile Moeng was retrenched. At that time, her two sons, now aged 15 and 13, were still toddlers. It was a dark time in her life.

DURBAN - OVER a decade ago, Relebohile Moeng was retrenched. At that time, her two sons, now aged 15 and 13, were still toddlers. It was a dark time in her life.

And so her successful business journey began, from darkest despair to becoming a successful entrepreneur. Initially, the company wanted its products to be in accessible retail stores. However, Moeng says that on realising that in reality, consumers went to Clicks and Dis-Chem for cosmetics, they became hungry to list at Clicks.

Last year, an advert from a campaign by TRESemmé appeared on Clicks’ website bearing pictures of black hair labelled as “Dry and Damaged” and “Frizzy and Dull”, while white people’s hair was called “Fine and Flat” and “Normal”.

 

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