‘We are rooted to this land’: Seven Leaf general manager Dianna Tarbell on Indigenous cannabis and creating diversity in the market

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‘We are rooted to this land’: Seven Leaf general manager Dianna Tarbell on Indigenous cannabis and creating diversity in the market.

Inside an 84,000 square foot converted water bottle plant on Akwesasne, Seven Leaf is bringing traditional Kanien’keha:ka customs to state-of-the-art production — and general manager Dianna Tarbell oversees it all.

Tarbell spoke to the Star about creating jobs in Akwesasne, incorporating Kanien’keha:ka traditions into cannabis production and why Seven Leaf can’t get commercial bank loans.The idea for Seven Leaf started in 2013 with Lewis Mitchell, our founder and the sole proprietor of this whole operation. He needed the entire community to buy-in before he was even able to start with the licensing process.

We try to make sure we’re infusing our Mohawk traditions and teachings in everything we do. There’s no success for us unless we invest in our employees, and we invest in connecting with our consumers. We need to improve our community. Three per cent of the proceeds of all the sales of our branded products go to theThat organization provides capital support for programs that enhance the quality of life, health and wellness for our youth and elders on our territory, and other territories.

We’re always looking at things with future generations in mind. How are we going to be building stronger futures for people on our territory, and in other First Nation territory? We’re always mindful of making those decisions. Some of the ways we do that is by inviting everybody here. We’ve had other band councils here, we’ve had other cannabis commissions, we’ve had other entrepreneurs or people who are just interested in the industry and wanted to know how we got here.

 

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