The major perk is that you open up a limitless way to sell. Once the link has been generated and copied, you can paste it into nearly any messaging platform: Instagram, WhatsApp, Facebook, SMS, e-mail and digital invoices.Copy, paste and send itOnce your customer is directed to the webpage, they’ll fill in their own banking details the same way you would if you were buying a product from an online store.
Furthermore, South African SMEs — especially the ones who are just getting started — can expand their audience beyond the boundaries of their location. They can offer their services to customers near and far, without building a website. Their app-based approach is a huge advantage, as everything you need to know about your finances is one secure, personalised place.