How Seoul is becoming a major centre of interest for the global art market

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It's not just K-pop that Seoul has to offer.

. The Perrotin and Pace galleries are set to open new spaces there, confirming the country’s growing appeal as a hub for the contemporary art market.

The Parisian art dealer isn’t the only one opening sites in Seoul to better serve Asian art collectors. This is the second time the powerful American gallery has taken action to cement its presence in the city. It had already moved from a much smaller location to the space it currently occupies in the central district of Hannam.Western galleries such as Thaddaeus Ropac, Konig, Peres Projects and Gladstone Gallery have also arrived in Seoul in recent years – or even more recently, as in the case of Lehmann Maupin.

And they aren’t the only ones. Kyu-jin Hwang, associate director for Asia at Thaddaeus Ropac in Seoul, says many young people buy art as a hobby.

 

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