Germany's EV Share Cold Comfort Against 34% Shortfall In Overall Auto Market

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Germany, Europe's largest auto market, saw plugin electric vehicles take 25.5% share of the auto market in July.

The usual disclaimer: periodic volume variations sometimes reflect temporary regional allocation decisions, or production line batching, rather than significant demand changes. However, Germany is by far the region’s largest BEV market, so if a model widely available in Europe is performing poorly here , then it may be significant.Compared to the February-to-April period, Volkswagen Group retained the top rank in BEVs, with an impressive 65% volume growth.

Hyundai Motor Group stayed flat, in 4th. BMW climbed a spot from 6th to 5th , swapping places with Mercedes Group . Tesla dropped rank from 2nd to 7th, with a 70% drop in volume. Again, this was largely due to Shanghai production pauses in H1, and should be only a temporary set back.There are too many macro uncertainties to have a clear view of what will happen in Germany’s auto industry and consumer market over the coming months. The price of natural gas — so key to Germany’s overall industry and competitiveness — has, with potential losses of €10B this year, and has requested an urgent government bailout.

 

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