TOKYO : Japan beverage giant Asahi Group Holdings Ltd is considering full-scale entry into the North American market, its chief executive said on Thursday.
"North America is the best and largest market," said Katsuki, who previously served as chief financial officer and ran Asahi's operations in Australia. The company also plans to aggressively promote product launches in the non-alcoholic and low-alcohol markets that are proving increasingly popular worldwide, he said.
"Other consumer goods, especially foodstuffs, have also seen multiple price hikes, and we may need to consider this as well," he added.