How One Company Used Data to Create Sustainable Take-out Food Packaging

To be able to grow this model Vytal needed to invest in three core dimensions of their business —.

That changed during the 2020 pandemic, which accelerated digitalization in the restaurant sector as well as demand for home restaurant food delivery. Vytal increased the distribution of its online platform to restaurants in its key cities, and consumers saw a rapidly increasing availability of Vytal’s service at restaurants of their choice.

That's great! Data-driven economy + Sustainability!!Lovely!

Companies need Data to work out that they need to be sustainable?

Good article

You can understand almost anything in the universe with proper data analysis

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How One Company Used Data to Create Sustainable Fast-Food PackagingDigital technology has made it commercially possible for companies to offer an alternative, more sustainable, and deposit-free recyclable packaging system for take-out food. Suppliers rent their packages to restaurants and end users simply pick up their desired take-out and then return the packaging within a specified period free of charge. The restaurant cleans the used packaging and then reuses it. This article explores how one of the pioneers of this new approach, the German company Vytal, makes the new system work and offer five lessons from its experience.
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