When the announcement of MTN Nigeria’s first-ever public offer was made in December 2021, what followed, especially among young Nigerians, was a series of financial opinions, predictions and questions.
Over the last two decades, MTN Nigeria has maintained a world-class business outlook that has effectively combined efficient service delivery with a human development mindset which has endeared it to its over 80 million subscribers, and many more non-subscribers. This love was clearly reflected in the fact that its initial offer of 575 million share units was exceeded by 139.47%, leading to an oversubscription and 661.
The launch of its 5G Network routers meant that businesses who depend on fast internet to deliver value to their customers were being presented with a solid option to solve the data challenges that Nigerians complain about, thus boosting MTN’s brand equity and reaffirming its place as the trusted network provider in the country.
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