another rate hike and on top of ongoing load shedding, high fuel prices and a generally gloomy economic outlook, South Africa’s many small and medium enterprises face serious headwinds. The right connectivity solution is a key success factor in overcoming these challenges.
Mabaso explains that the current landscape was the inspiration behind Telkom’s Back 2 Business deals that have been carefully crafted with the needs of SMEs in mind. “Typically, SMEs overspend on digital solutions because offers are usually bundled in a way that supports the vendor’s bottom line, not how to service their customer base effectively. We are turning that mindset on its head by enabling SMEs to access products and services aligned with their business goals and budget, and that will deliver real value,” she adds.
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