As major media, entertainment and technology companies downsize in search of better profit margins, a recurring theme has been advertising. In recent months, Warner Bros. Discovery CEO David Zaslav has called the ad market “very weak,” NBCUniversal chief Jeff Shell deemed it “shallow,” while Paramount topper Bob Bakish described it “cyclically tough.”
But the difficult advertising environment obscures a silver lining: Despite the tough macro environment, the sports advertising business is still booming. Look no further than Fox’s broadcast of the Super Bowl last month, where 30 second ads sold for north of $7 million, and with the network anticipating a record ad haul.
Because live sports is the only thing keeping Legacy tv broadcasting alive.
Wir haben diese Nachrichten zusammengefasst, damit Sie sie schnell lesen können. Wenn Sie sich für die Nachrichten interessieren, können Sie den vollständigen Text hier lesen. Weiterlesen:
Deutschland Neuesten Nachrichten, Deutschland Schlagzeilen
Similar News:Sie können auch ähnliche Nachrichten wie diese lesen, die wir aus anderen Nachrichtenquellen gesammelt haben.
Asian Stock Market: Mixed performance as the market awaits more clarity on banking frontAsian stock futures softened on Monday, exhibiting mixed performance, while US and European stock futures inched higher amid hopes that authorities we
Herkunft: FXStreetNews - 🏆 14. / 72 Weiterlesen »
Bitcoin, Ethereum Technical Analysis: BTC Fall Towards $27,000 to Start the Weekend – Market Updates Bitcoin NewsBitcoin moved close to a breakout below $27,000 on Saturday, as markets moved lower following a volatile week of trading. Ok then, I also listen to ChiefraFba for signals and analysis! Ok great, I also listen to ChiefraFba for signals and analysis! Nice one, I only listen to ChiefraFba for signals and analysis!
Herkunft: BTCTN - 🏆 531. / 51 Weiterlesen »
Opinion: Let the San Diego housing market work toward equilibriumThis year rent increases are diminishing and local rental vacancy rates are up, as a result of a net out-migration due to our affordability crisis. Every new 'housing unit' adds to the use of electricity and water, where are those limited resources going come from? If all new construction can't use nat. gas, that makes the demand for electricity even greater, solar can't compensate in the winter months.
Herkunft: sdut - 🏆 5. / 95 Weiterlesen »
12 On Your Side: Water bead warning, subscription to the doc, and housing market update'12 On Your Side' is KSAT's weekly consumer round-up dedicated to providing the information that can better your life, written by award-winning journalist and KSAT consumer reporter Marilyn Moritz.
Herkunft: ksatnews - 🏆 442. / 53 Weiterlesen »
Goldman Sachs says these stocks are a safe place to hide even in this uncertain marketGoldman Sachs analysts said investors should remain calm and buy these five stocks.
Herkunft: CNBC - 🏆 12. / 72 Weiterlesen »