Chic or a cliche? Western luxury fashion brands tap the Ramadan and Eid market

  • 📰 staronline
  • ⏱ Reading Time:
  • 40 sec. here
  • 2 min. at publisher
  • 📊 Quality Score:
  • News: 19%
  • Publisher: 75%

Deutschland Nachrichten Nachrichten

Deutschland Neuesten Nachrichten,Deutschland Schlagzeilen

The trend of releasing Ramadan collections in recent years reflects the development of the Middle East into a significant market for fashion brands.

Part of efforts to capture a broader customer base, you can now see abayas and jalabiyas, Ramadan and Eid collections in the windows of luxury fashion brands, Photo: AFP

Top luxury brands from Louis Vuitton to Versace have rolled out handbags and shoes, sunglasses and clothing that varies between sober pastels, florals and embroidered prints., is inspired by the night sky, featuring deep purples and daywear options for men. "I feel happy when we see something like that. It's nice to encourage this if we have the means" to buy, she said, admiring the Dior and Louis Vuitton displays.

"The post-pandemic shift of international luxury spending, the boom in tourism and changing consumer behaviour, new local interest in health and fitness regimes, strong economic prospects and relatively low inflation make the region particularly attractive for brands to invest in," said Euromonitor analyst Marguerite Le Rolland.

 

Vielen Dank für Ihren Kommentar.Ihr Kommentar wird nach Prüfung veröffentlicht.
Wir haben diese Nachrichten zusammengefasst, damit Sie sie schnell lesen können. Wenn Sie sich für die Nachrichten interessieren, können Sie den vollständigen Text hier lesen. Weiterlesen:

 /  🏆 4. in DE

Deutschland Neuesten Nachrichten, Deutschland Schlagzeilen