Cannes Market Launches ‘Spotlight Asia’ Industry Support Initiative as Asian Participation Surges (EXCLUSIVE)

, a new industry support structure. Debuting during this year’s Cannes film festival, the program aims to foster greater film collaboration between Asia and Europe.

The collaborative events will especially focus on the tools that potential co-producers from Europe and Asia need to equip themselves with in order to navigate the different forms of cooperative working, ranging from introducing existing funding opportunities to helping navigate each country’s specific laws and production functionalities.

“Since the pandemic, film professionals from Asian countries are returning in big numbers to the Marché du Film. The number of participants from Japan, Indonesia and Malaysia has already doubled and there are five times more registered participants from Taiwan,” said Cannes Market organizers. “Spotlight Asia highlights the creative and business possibilities between Asia and Europe and reflects the newly-extended scope of Ties That Bind as a unique 360° Europe-Asia hub for professionals across the value chain,” said Kristina Trapp, CEO of EAVE.

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