How artificial intelligence is being used in the housing market

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Trying to rent or buy in the current housing market can be frustrating, expensive and almost always time consuming, but companies that work with both renters and buyers are turning to artificial intelligence to try to make the process easier.

AI can help find apartments and houses to rent by taking in all it can about the renters and then scour all it can about the local market.

"It's really based on massive amounts of data, including rental pricing, geolocation data, rental market data, data specific to the renter as well," Pinata CEO Lully Liu said. Zillow, which knows people search its site for houses all the time, said the tech could be key to creating a faster, more efficient way to get a new place.

 

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