In a Thursday letter obtained by CNN, DeSantis suggests AB InBev “breached legal duties owed to its shareholders” when it decided to associate with “radical social ideologies.” Sales of Bud Light have plummeted in the months since it entered into a minor partnership with transgender influencer Dylan Mulvaney that precipitated a boycott from conservatives.
Right-wing influencers and celebrities helped fuel widespread boycotts against the company’s top brand, Bud Light, after it sponsored Mulvaney, a trans advocate famous on TikTok for her bubbly and positive posts. She posted a brief digital ad for the company for NCAA March Madness this year and the brand sent her a personalized can with her face on it.
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