Starting next year, child influencers can sue if earnings aren't set aside, says new Illinois law

FILE - Teenager Shreya Nallamothu looks at her phone in Bloomington, Ill., on Tuesday, May 9, 2023. Watching social media posts during the pandemic lockdown, “I realized that there’s a lot of exploitation that can happen within the world of ‘kidfluencing,’” she says, referring to the monetization of social media content featuring children. “And I realized that there was absolutely zero legislation in place to protect them.” CHICAGO — Illinois is the first state in the U.S.

Many states already require parents to set aside earnings for child entertainers who perform in more traditional settings such as movies and television, but Illinois' law will be the first to specifically target social media starlets, according to Landon Jacquinot, who is tracking child labor legislation for the National Conference of State Legislatures.

Children "deserve to be shielded from parents who would attempt to take advantage of their child’s talents and use them for their own financial gain,” said Alex Gough, a spokesperson for Illinois Gov. J.B. Pritzker, after the governor signed the legislation. She clarified that the law is not meant for parents who share photos of their kids on social media for family and friends, or even those who post a viral video. “This is for families who make their income off of child vlogging and family vlogging,” she said.

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Starting next year, child influencers can sue if earnings aren't set aside, says new Illinois lawIllinois is the first state in the U.S. to ensure child social media influencers are compensated for their work, according to Sen. David Koehler, of Peoria, who sponsored a bill that was signed into law and will go into effect on July 1, 2024.
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New Illinois law will allow child influencers to sue if earnings aren't set asideIllinois is the first state in the U.S. to ensure child social media influencers are compensated for their work. That’s according to Sen. David Koehler, of Peoria, who sponsored the bill signed into law Friday that will go into effect on July 1, 2024. Besides coordinated dances and funny toddler comments, family vlogs nowadays may share intimate details of their children’s lives for countless strangers to view. Brand deals featuring the internet’s darlings can reap tens of thousands of dollars per video. But so far there are minimal regulations for the “sharenthood” industry, which experts say can cause serious harm to children.
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Starting next year, child influencers can sue if earnings aren't set aside, says new Illinois lawIllinois is the first state in the U.S. to ensure child social media influencers are compensated for their work, according to Sen. David Koehler, of Peoria, who sponsored a bill that was signed into law and will go into effect on July 1, 2024.
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