How 'a passion for hair, makeup and beauty' drove a 21-year-old St. John's woman to learn the ropes of business and open a skin care franchise

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How 'a passion for hair, makeup and beauty' drove a 21-year-old St. John's woman to learn the ropes of business and open a skin care franchise
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SaltWire's Atlantic regional weather forecast for November 7, 2023 | SaltWireAt 21, St. John's resident Alicia Baker tackled the formidable task of launching her own business.

After graduating in 2018, Baker began working in a spa, but said nothing stuck. But her time spent in these spas was worth it when she got a call about managing a new skincare clinic.DermaEnvy Skincare proudly displays a variety of skincare products, helping clients maintain their skincare routines with high-quality options. - Cameron Kilfoy/The Telegram

Baker said she grappled with the complexities of franchising. The uncertainties posed by the COVID-19 pandemic presented further challenges. This serene room at DermaEnvy St. John's is where Alicia Baker brings her holistic approach to skincare to life, ensuring clients' skin goals are met. - Cameron Kilfoy/The TelegramDermaEnvy Skincare is a well-established skincare clinic with locations across Canada. The clinic specializes in a range of aesthetic services aimed at helping clients achieve their skincare goals.

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