Catering to the Luxury Customer, Michael Kors Has Created a Juggernaut Brand Since 1981: A Company History and Timeline

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Michael Kors caters to the jet set lifestyle through his luxury brand Michael Kors and secondary line, Michael Michael Kors. Here, the brand history.

and Michael Michael Kors labels, ranging from accessories, footwear, watches and jewelry to women’s and men’s ready-to-wear and fragrances. For the fiscal year ended April 1, 2023, Michael Kors achieved total revenue of $3.88 billion.

“Ultimately, clean lines have greater longevity, which women appreciate, and to which they can add their own personality. And if you’re busy, it kind of cleans the palate and lets you get on with your life,” he told WWD in 1996. A big celebrity moment came in 1998 when Kors created the wardrobe for Rene Russo’s starring role in the remake of the classic film, “The Thomas Crown Affair,” released in 1999.In 2000, the first Michael Kors store opened on Madison Avenue in New York City. A signature Michael Kors women’s fragrance was also launched in collaboration with LVMH.

In 2009, Kors was granted the Star Honoree award at Fashion Group International’s Night of Stars. That same year he dressed First Lady Michelle Obama for her official White House portrait. In 2010, Michael Kors Japan KK was established, and Kors won theLifetime Achievement Award. He also won the Hall of Fame Award from the Fragrance Foundation. In 2011, Kors celebrated the brand’s 30th anniversary by opening a Paris boutique on Rue St.

In 2015, God’s Love We Deliver dedicated The Michael Kors Building in honor of the designer’s ongoing efforts in support of the nonprofit organization. Kors was named a Global Ambassador Against Hunger for the United Nations World Food Programme, and Kate Hudson joined the Watch Hunger Stop campaign to help Kors raise awareness and funds for WFP. In addition, Kors opened his first flagship in Japan’s Ginza district that carried all categories.

 

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