By: Bloomberg, FMTXiaomi’s SU7 aims to rival Chinese car giant BYD and Elon Musk’s Tesla, offering top-notch driving and intelligence at under US$69,200. Chinese consumer tech giant Xiaomi will launch its first-ever EV at a press conference in Beijing Thursday, injecting itself into a fiercely competitive sector in the world’s largest car market.
Xiaomi is known around the world for affordable smartphones and sleek home appliances, and CEO Lei Jun says he is now putting his “reputation on the line” with the SU7 EV, and challenging Chinese car giant BYD and Elon Musk’s Tesla. China is now the world’s largest producer of greenhouse gases, but officials plan for domestic car sales to be made up mainly of electric and hybrid models by 2035.
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