The animal rights group called out the Hollywood star’s luxury clothing company for “misleading marketing claims” about its cashmere products — which sell for as much as $3,480 — being “responsibly sourced,” The Post has learned.
It has threatened to file a false advertising complaint with the Federal Trade Commission by Aug. 1 if Pitt and the California-based company’s co-founder, Sat Hari, don’t remove the “responsibly sourced” labeling from its website, according to the July 22 letter.God’s True Cashmere sells garments that include $380 beanie hats, $590 pillows, $1,980 shirts, $2,350 hoodies and a $3,480 blanket.
The animal rights group contends the wool fibers, which come from the undercoat of cashmere goats, is produced at the expense of severe pain to the animals.which found that goats are pinned down and scream as workers “ripped their hair out with sharp metal combs, leaving some with bleeding wounds and tearing off pieces of their skin.