Quality, trustworthy news will always be at core of media business, say industry leaders

SPH CEO Ng Yat Chung speaking at the Publish Asia event on Wednesday. He said SPH is continuing to invest in new digital capabilities to secure the future of the media business.AS space for civic discourse has become highly fragmented with misinformation and malicious content flooding social media platforms, it is important to have trusted news sources to provide quality and reliable reporting, said Singapore Press Holdings chief executive officer Ng Yat Chung.

The event is an annual meeting for media professionals around the region, and is organised by the World Association of Newspapers and News Publishers .Mr Ng added that the company is continuing to invest in new digital capabilities to secure the future of the media business, despite shrinking margins in media, as there is future growth in the digital front.To do so, SPH has tapped technology and used a data-driven approach to understand the audience better.

But SPH faces considerable challenges, a pertinent one being transforming the company culture to be one geared towards a digital world, he added. Fellow keynote speaker Hu Shuli, founder of Chinese media company Caixin Media, also noted that media transformation is not easy.

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