The Black List Upended the Film Industry. The Book World Is Next

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“I was loath to jump into it,” Black List founder Franklin Leonard says of expanding into publishing. “It’s not a great look to be like, ‘I'm from Hollywood and I'm here to save you.’”

“I knew there were great writers and great scripts that existed outside of the Hollywood ecosystem,” its founder Franklin Leonard says. “I wanted to find a way for that to benefit everybody.” With success came growth, and growth brought opportunity. Established as a website in 2012, the Black List has since proved itself a fundamental resource for agents, producers, and studios in search of their next hit.

Or the Blumhouse model. It doesn't reflect anything specific to the Black List website as much as it reflects the marketplace for material in the industry. I suspect that will be a similar dynamic in the fiction space. That makes sense. If I had to speculate—and I want to emphasize this is pure speculation—I think we’re going to find a lot of genre material first.

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