These Influencers Turned Their Love of Masks Into a Business

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Summer Fridays’ Lauren Gores and Marianna Hewitt talk about their mutual love of denim, bodysuits, and the comfort of a good bowl of pasta

Photo: Courtesy of Summer Fridays Everyone has a childhood idol, and for Lauren Gores and Marianna Hewitt, co-founders of skin-care line Summer Fridays, that idol was Oprah Winfrey.

“I was in the process of switching my beauty routine over to clean, but nothing was working, nothing was effective, and I didn’t trust anything either,” remembers Gores. “That’s when we got this idea for creating a skin-care line.” Jet Lag Mask debuted in March 2018, and Overtime Mask came the following October. R&R Mask landed in January, and last month, they launched their first non-mask product, CC Me Serum.

LG: I think of awareness and transparency, alongside education and forward thinking. The term “clean beauty” and how it’s defined will continue to shift. But ultimately, I think of our ability to better care for ourselves by using and creating products with ingredients that are safer for our overall health.

Please fill in the blank as it pertains to something connected to your beauty routine, product or otherwise: I think about _______ a lot.LG: Tatcha Cleanser, CC Me Serum, moisturize with Summer Fridays Jet Lag Mask, Supergoop! sunscreen, Honest Beauty Tinted Lip Balm. LG: Feeling regretful over risks I didn’t dare to take, which is why I usually take them — and fail often — because I cannot live with the thought of not trying.LG: With my son, who asked me, “Are you happy, Mom?” right after I disciplined him for throwing something across the room. The question caught me off-guard, but it was a reminder to talk openly about our feelings.

 

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