In a crowded market, smaller streaming services must stand out — or perish

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Shudder. Tubi. Pluto TV. What does it take to survive as an ultra-nich streaming service in the era of Netflix?

with other services like Netflix. Tubi also has no plans to fund its own original productions.

Those include shows that have already drawn big audiences on TV, like reality dating show “Bachelor in Paradise” ,Tubi streams some movies that are missing on Netflix, such as the 2010 thriller “Shutter Island” starring Leonardo DiCaprio and the 2007 critically acclaimed film “No Country for Old Men.” Tubi has raised $35 million and has licensing deals with MGM and Lionsgate, which have also invested in the company.

“We’re trading on an established, long-standing massive consumer habit of being entertained by television,” said CEO Tom Ryan, adding viewers don’t mind watching ads in exchange for a premium television service. “There is a limit to the number of subscriptions they are willing to pay for.”boost its advertising effortsConsumers likely will mix and match their video-on-demand services. A quarter of U.S.

Crunchyroll has more than 12 million monthly active users, including 2 million subscribers who pay $7.99 a month to watch ad-free anime shows and movies. The streaming platform is owned by Otter Media, a division of WarnerMedia. Crunchyroll said it will partner on content with WarnerMedia’s streaming service launching next year,Founded in 2006, Crunchyroll offers its licensing partners more than just video services.

 

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Pluto is awesome

I only became aware of Pluto TV when I got my PS4

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