Tennis star Serena Williams and track star Usain Bolt were among the seed investors helping to raise $5 million for sporting events provider Let's Do This.
Online sporting event service provider Let's Do This is expanding its digital operations thanks to a round of funding from the likes of tennis star and 23-time Gland Slam champion Serena Williams and track star and eight-time Olympic champion Usain Bolt.of experiences, announced a $15 million Series A funding round this week.
to run the Series A funding thanks to the firm's connections with former executives of Hotels.com and Booking.com. Let's Do This officials are hoping EQT can help grow the company to mimic a website like Hotels.com as it looks to become the top site to find the best deals for endurance events. About 25% of the company's revenue comes from events held in the United States, a number Browne says could reach 85% by the end of 2020. The company currently employs 36 people which it hopes will increase to 100 now that the Series A funding is complete.
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