WPP just announced a big shakeup at its giant ad-buying network, GroupM - Business Insider

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WPP just announced a big shakeup at its giant ad-buying network, GroupM

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The memo also stated that GroupM would soon launch a separate business to help clients take their media work in-house.Click here for more BI Prime stories. Juhl also promoted several executives to global leadership roles and hinted at a new business to help clients take their media-buying work in-house as more advertisers are sidestepping agencies., that GroupM had parted ways with North American CEO Tim Castree after less than one year.A high-level source at GroupM told Business Insider that Juhl is reshaping the organization in the image of Essence, Google's longtime digital agency.

 

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