Stratechery Ben Thompson profile: A $3 million newsletter business - Business Insider

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How Stratechery founder Ben Thompson built a one-person newsletter that generates about $3 million and became the envy of journalists

"I went from 500 to 1,500 Twitter followers in a day," said Thompson in a

Keith Rabois, the famed venture capitalist, claims to have been one of the first "three to 50" people to sign up to Stratechery and has met Thompson in person "a few times" over the years. The newsletter, Rabois said, has shifted his perspective on subjects like net neutrality, where Thompson took a more nuanced view to much of Silicon Valley.

"It felt as if I'd dared criticize World of Warcraft, or dared question the church of aggregationology," said Wu. his aim "is to get stuff right in the long run, which usually entails some degree of getting it wrong in the short run and subsequently changing course.

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