GM CEO Mary Barra Accused of Racism in Ad Signed by Leaders of Black-Owned Media Companies

  • 📰 Variety
  • ⏱ Reading Time:
  • 32 sec. here
  • 2 min. at publisher
  • 📊 Quality Score:
  • News: 16%
  • Publisher: 63%

مصر أخبار أخبار

مصر أحدث الأخبار,مصر عناوين

In a full-page ad in Sunday’s Detroit Free Press, the leaders of Black-owned media companies — including Byron Allen and Ice Cube — accused General Motors CEO Mary Barra of racism…

In a full-page ad in Sunday’s Detroit Free Press, the leaders of Black-owned media companies — including Byron Allen and Ice Cube — accusedAccording to the, the ad, which was signed by the heads of seven Black-owned media companies, alleges that Barra refused to meet with them “consistently, over time and after multiple requests.” They also asked for an hour-long Zoom meeting with Barra, or her resignation.

The ad also alleges that less than .5% of GM’s advertising budget is spent on Black-owned media companies. The ad called the statistic “horrendous, considering that we as African Americans make up approximately 14% of the population in America and we spend billions buying your vehicles.” Allen added that he and the other leaders who signed the ad have been trying to contact Barra for the past five years in an attempt to gain more of GM’s ad budget. Two weeks ago, they emailed again, and were met with response from GM CMO Deborah Wahl, who agreed to meet with them instead, Allen says. That was the final straw for Allen.

لقد قمنا بتلخيص هذا الخبر حتى تتمكن من قراءته بسرعة. إذا كنت مهتمًا بالأخبار، يمكنك قراءة النص الكامل هنا. اقرأ أكثر:

 /  🏆 108. in EG
 

شكرًا لك على تعليقك. سيتم نشر تعليقك بعد مراجعته.

A thinly-veiled extortion.

Either kiss the minorities ass or you are a racist? What a country this has become!

Where does that come from?

مصر أحدث الأخبار, مصر عناوين