‘Satan Shoes,’ Nike Lawsuits and the Booming Sneaker Bootleg Market

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It's not just the Satan shoes: There's currently a surge in bootleg sneakers that creatively reimagine your favorite Nike shoe

in partnership with Mschf, a controversy-baiting product design firm in Brooklyn. Within a week, the unauthorized shoes drew a blizzard of publicity, and Nike obtained a temporary restraining order against Mschf., with Mschf agreeing to buy back the sneakers from customers at their original $1,018 price—Mschf claimed that 665 of the 666 pairs it produced had been sold.

The “Satan Shoes,” while particularly sensational, are in fact just the latest in a number of highly creative, highly unapproved bootleg sneakers that riff on well-known Nike designs. These shoes are not your traditional cheapo copies that knock off the exact look of an existing Nike model. Instead, they take a popular silhouette like the Air Jordan 1 or the Nike Dunk Low and rejigger the codes of the shoe, spicing it up as a DJ would remix an existing song.

This latest bootleg bonanza began in 2019, when Trevor Gorji, a 22-year-old college student at the University of Southern California, released his “One in the Chamber’’ sneakers under the brand name

لقد قمنا بتلخيص هذا الخبر حتى تتمكن من قراءته بسرعة. إذا كنت مهتمًا بالأخبار، يمكنك قراءة النص الكامل هنا. اقرأ أكثر:

 /  🏆 98. in EG
 

شكرًا لك على تعليقك. سيتم نشر تعليقك بعد مراجعته.

Madness and insanity have become normal to us now, I guess. WTF

horrible

Two children caught my attention praying Asr, in the chapel on the side of the road, here the worshipers were self-convinced and well-educated. Happy for those who raised them, as their hardship has borne fruit! The picture is in Wadi al-Qadi, Taiz

مصر أحدث الأخبار, مصر عناوين