The Kerry Group’s acquisition of East Africa’s Afribon set to bring heathy and tasty food to consumers | The Guardian Nigeria News - Nigeria and World News

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NAIROBI, Kenya, 6 December 2021- /African Media Agency (AMA) /- The Kerry Group has expanded its footprint in Africa following its acquisition of Rwanda-based Afribon. This transaction further enhances Kerry’s focus as a leading business to business ingredient solutions provider for the food, beverage and pharmaceutical markets. Launched in 2012, Afribon is specialised in the […]

NAIROBI, Kenya, 6 December 2021- /African Media Agency /- The Kerry Group has expanded its footprint in Africa following its acquisition of Rwanda-based Afribon. This transaction further enhances Kerry’s focus as a leading business to business ingredient solutions provider for the food, beverage and pharmaceutical markets. Launched in 2012, Afribon is specialised in the…

Launched in 2012, Afribon is specialised in the development, production and marketing of food flavours and comprises five production sites, in Cameroon and East Africa . The Pan-African food flavour development company provides flavour solutions in beverages, food service, confectionery, baked goods and dairy category, and is consequently a neat fit for Kerry Group. The latter already has a presence in South Africa, Kenya and Nigeria.

“Flavour and taste is highly localised, and therefore developing formulas and inputs for food manufacturers keen to take advantage of the regions must be equally specialized. We have seen this across the various global markets where we have worked with our customers to develop product innovations,” Dillane said, adding that the company is excited to expand their product co-creation services in the region, bolstered by Afribon’s local market expertise.

“The East African market will now benefit from access to Kerry’s more than 300 PhDs and Masters among its R&D division’s 1,100 scientists. This capacity is now available to build on the roots that Afribon has already established and which has the purpose of bringing local taste to life. Our vibrant tastes appeal particularly to the younger generations, which is nowhere more numerous than in Africa.

 

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