Time for someone else to ride the Peloton bike? | CNN Business

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Peloton formally unveiled its high-priced new rowing machine Tuesday. But the company is still facing rough currents as it struggles to find its way into more friendly stock market waters.

Shares of Peloton\n \n are down a staggering 70% this year. Co-founders John Foley and Hisao Kushi announced last week they were leaving the company. That news comes just seven months after Foley stepped down as CEO, and Peloton\n \n brought in former Spotify\n \n and Netflix\n \n chief financial officer Barry McCarthy to lead the company. Peloton also announced job cuts at the time of McCarthy’s hiring and revealed more layoffs in August. It’s clear that the restructuring is not working yet.

4 billion, down from a peak of nearly $50 billion in early 2021. Amazon\n \n is also compelling as a potential Peloton owner. The retail giant just announced last month that it was planning to buy Roomba owner iRobot\n \n , proof that the company is willing to bring more gadget makers in house. Peloton also recently announced that it would begin selling equipment and apparel on Amazon\n \n ’s site.

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It's only a matter of time it will all be most wanted.

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