General Mills and Audi pause Twitter ads after Musk takeover | CNN Business

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Elon Musk’s advertising problem is getting worse

. General Mills and Audi confirmed on Thursday that they are pausing advertising on Twitter in the wake of Musk’s acquisition of the social media company, in the clearest sign yet of growing advertiser uncertainty about the future of the platform under new ownership. “We have paused advertising on Twitter,” Kelsey Roemhildt, a spokesperson for General Mills, told CNN in a statement, making it the first company that doesn’t compete with Musk’s Tesla to confirm such a move.

That creates a challenge for brands, which are sensitive to the types of content their ads run against, an issue made more complicated by social media. Most marketers bristle at the thought of having their ads run alongside toxic content such as hate speech, pornography or misinformation. The pauses also come days ahead of the US midterm elections, as many civil society leaders worry that misinformation and other harmful content could spread on the platform and create disruption.

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شكرًا لك على تعليقك. سيتم نشر تعليقك بعد مراجعته.

Bet elonmusk lasts longer than cnn+

What will Twitter do without General Mills and Audi ads 😬

No

Good I hate ads!

Wool woop

I have a question that is nothing to do with this twitte,but I still want someone can answer me.The Social Contract written by Rousseau is a great work,can someone from America tell me do you American study this theory in school?

Let that sink in on him now.

Delicious.. money talks in every way.

Main stream media be like

Please Like & Retweet. You Never Know Who Might Profit From This Future X10,000 Token I Follow Back 2. Marathon Follow

Lol they don’t need Twitter. Twitter needs them

CNN cries out at Elon.

They’ll be back. This is way too big a platform for them to ignore.

Just like all those irrelevant artists who made the news for a minute by removing their material from Spotify and then silently returned days later 🤣

😂 Yeah. Sure it is.

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