How blockchain is reshaping the entertainment industry — Q&A with EarnTV

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Thanks to blockchain technology, users can say goodbye to watching TV alone and hello to new interactive and immersive experiences. [AD]

enable fair distribution of rewards and tokenization unlocks new forms of value exchange. This shift empowers individuals, removes intermediaries, and enables direct engagement between creators and consumers. It opens the door to innovative monetization models, personalized experiences, and a more inclusive media and entertainment landscape.

CT: Can you explain the concept of Watch to Earn? How does this offering set EarnTV apart from other platforms?Watch to Earn is a core concept of EarnTV that sets us apart from other platforms. Simply put, viewers are rewarded with ETV tokens for the time they spend watching movies, TV shows and premium fast channels. This innovative approach recognizes the value of viewers’ attention and turns it into tangible rewards.

Another challenge is user adoption and education. To overcome this, we’ve focused on providing an easy-to-use interface and educating our community about the benefits and features of blockchain technology, building trust and fostering engagement. The benefits of decentralized storage are also part of our value proposition to all rights holders who want to join our content fandom.

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