TRIESTE, ITALY - A huge liner designed entirely for Chinese tourists around the ever-romantic theme of Venice sets sail from Italy this week hoping to consolidate Costa Cruises in the vast and burgeoning Chinese tourism market.
The launching of Costa Venezia"is a very important moment in the history of Costa in China," said the company's Asia president Mario Zanetti. After a slight drop in 2017 when China cut South Korean cruise destinations because of tensions over the deployment of a US anti-missile system, numbers are set to take off again.
But, warns Mr Noci,"growth will also depend on what's on offer, especially how they can attract tourists from central China with innovative marketing. Shanghai inhabitants alone currently account for 40 per cent of Chinese cruise ship customers." The ship also offers 11 karaoke rooms and plenty of gambling opportunities. Alongside Italian cuisine, the restaurants will serve authentic Chinese dishes to accommodate guests' dietary requirements.
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