Toyota achieves soaring market share in September

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Despite challenges in a market influenced by high fuel costs and fluctuating commodity prices, Toyota has defied the odds, reporting impressive sales figures for September.

Toyota’s LCV segment is particularly strong, with the Hilux contributing significantly to its success, accounting for 3 249 sales and claiming a substantial 25.5% share of the LCV market. Notably, more than 50% of Hilux sales are attributed to double cabs. The Hiace, with 1 462 units sold, and the Land Cruiser 79, with 325 sales, have also shown consistent performance.

On the other end of the spectrum, the sister brand Hino plays a leading role in the medium and heavy commercial vehicle market, with the 300 Series achieving 123 sales and 60 units of the larger 500 Series being sold.

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