The Big Business of Egg Freezing

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Tanya Benedicto Klich is Senior Editor at Marie Claire where she manages the Money & Career section. Over the course of her 10+ years as a journalist she has overseen the coverage of female founders, funders, executives, innovators and more.

It’s probably come up in your group chat. Someone talking about freezing their eggs, debating whether they should do it, or if they have, detailing down to the prick of that first needle what the procedure was like. Maybe that someone is you.

But is that totally true? Because while giving women more control over their reproductive choices is a good thing , it belies the reality that egg freezing is expensive. The cost for a woman to freeze her eggs is as much as $20,000 . And unlike birth control, which is often free or low-cost under health insurance plans, egg freezing is seen as an “elective” procedure, meaning it’s rarely covered by insurance.

Some fertility financing companies are adding transparency to the process, too. Future Family pre-negotiates with clinics and doctors to make sure there are no surprise costs when it comes to clinic visits, lab work, or medications. Their plans run for about 60 months, and range between $300 and $475 a month.

Rastegar knew there needed to be a breakthrough. And so, in 2022, she launched Sunfish, a company focused on making family building more financially attainable for those facing fertility challenges, including by connecting customers to discounts and grants.

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