Do I have to share company posts on my personal social media accounts if my boss asks?

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I like to keep my work life and personal life separate. Am I right to turn down these requests?

THE QUESTION I work for a small company and our boss has been trying to grow our social media presence. She keeps asking us to share posts on our own personal pages, such as job postings on LinkedIn and promotional campaigns.

In the event that you are looking to fully decline your boss’s request, I’d firstly express gratitude for the opportunity, as there must have been a certain degree of trust present to ask you to post on social media. Secondly, I would state your position on posting work-related content on personal social media platforms, but offer alternative forms of support that align with your comfort level. This could be other offline activities such as job fairs, conferences or networking events.

It sounds like your boss’s enthusiasm is starting to feel like pressure. If that’s the case, reflect on the intention behind the ask. You might want to talk to others in the office to see how they are perceiving the encouragement. After calibrating that, I would prepare for a short discussion with your boss .

When you speak to your boss, you can acknowledge that you know how excited they are about getting messaging about the company out. Explain that you want to be deliberate about your presence. They should appreciate the discussion and accept your decision.

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