Banning college player props in U.S. legal sports betting markets would cost the industry $200 million, according to a recent report from an investment banking and asset management firm. “Prop betting has served as a diversification away from traditional game results in recent years to protect against negative sporting outcomes, accounting for nearly half of bets across all sports in recent quarters,” the report stated.
The report suggests that if bettors can’t access college player props on regulated sportsbooks, they will find other ways to place those wagers.
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