Singapore: Australian bag company Crumpler takes down advertisement for bag which uses ‘vape’ in description

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The Health Sciences Authority (HSA),Investigating,Recent Advertisement

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An ST reader had questioned in a forum letter if it was appropriate for Crumpler to indicate that its new bag “can fit a vape”, among other items. - PHOTO: GOH EE CA

When contacted, she explained that she had noticed a poster outside the brand’s outlet at Jem, a Jurong East shopping mall, early in the afternoon on June 4. The poster advertised a collaboration between Crumpler and Australian DJ Andee Frost. Goh said the word was removed from the web page linked to the QR code on the poster a few hours later that same day. She noticed that the poster was taken down altogether the next day, June 5.

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