But Hsu's experience at Catalyte was different.
As offbeat as Catalyte might sound, the company says it has grown seven-fold in two years, with its revenue growing from $10m to over $70 million. "But modern software development is a team sport. The teams pull each other through. It's like going through the army. Nine out of ten people who undergo our training programme stay on permanently. But if they didn't have a peer group around them, they wouldn't survive our training. If I enrolled on our training programme now, I don't think I'd make it through.
Hsu explained:"We put out ads stating that we're looking for trainee software developers who will ultimately go on to work for major companies, but we make it clear that no prior experience of software development is necessary.", Catalyte posts job ads to Craigslist, a classifieds site more commonly used to find stuff like furniture on the cheap than to find a high-paying software job. Most engineers look in more conventional places for new gigs, like Stack Overflow.
These extraordinary people are not all from Silicon Valley, either. In fact, within the US, they're not collectively from anywhere in particular, which reinforces Hsu's fundamental belief: that talent is not concentrated in the major cities.
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