Make or break: The cost-of-living survival guide for small business

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Starting a business in the middle of a cost of living crisis may seem like a foolish thing to do, but there are some simple rules that cam make all the difference.

Launching a business is an exercise in calmly staring risks in the face. From cybercrime to cash flow woes, there’s no shortage of hazards to trip you up on the way to success.

“The real cost of launch is needing to realise that it might actually take you two years to become profitable,” he says.National statistics on business revenues and profits suggest that running your own operation is no guarantee that cash will flow freely. “Have a strategic plan in place that addresses those days where you might need to take time off work,” small business mental health expert Leanne Faulkner says. State and territory governments provide guides for writing founder wellbeing plans.In the 2022-2023 financial year, cyber crimes cost affected small businesses an average of $46,000, according to the Australian Signals Directorate.

“Business owners do well to require written representations from the landlord on important attributes about the location, foot-traffic if the business is a retail business, and the building characteristics - grade, services, capital plans - and aim to include these as guarantees in the lease,” he says.Insurance is a non-negotiable start-up expense, and it’s worth factoring in that the cost of policies will remain stubbornly high.

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