Twenty-three-year-old Ethan Kyle Lim is leading their family chocolate business Cacao de Davao into a new era of growth and innovation.
Cacao de Davao’s kiosks, located in major malls across Luzon, Visayas and Mindanao, are designed to reach as many Filipinos as possible. Expansion is a key focus for Lim. He has carved out a growth path for the enterprise to grow by putting up more kiosks, increasing its mall and grocery presence and ultimately building a large showroom in Davao City, where customers can have a first-hand experience of Cacao de Davao.
Despite his focus on growth, Lim keeps prices accessible. “We aim to offer high-quality chocolate at affordable prices. Our products are for everyone, we want consumers from the ABC markets to experience how good local chocolate is, and that’s why we keep our prices competitive,” he said.