the airlines envisaged retaining their respective brands and business strategies as the travel sector struggled with the COVID-19 pandemic.
Plans to address these concerns include reducing operations at El Dorado airport in the capital, Bogota, maintaining Viva's brand and low-cost model, adding employees and maintaining the cost of flights on some routes, Avianca said in a statement published on Wednesday. Viva faces a complex financial situation after the pandemic brought a slowdown in travel, worsened this year by rising fuel prices and a weaker peso currency.
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