The phrase “reduce, reuse, recycle” has been floating around for decades, but despite successful blue box programs and the best of intentions, as much as 91 per cent of all goods produced still end up in landfills.
“There’s a lot of opportunity here,” she said. “We’re looking to create new businesses within the circular economy, to strengthen our local supply chains, localize our waste management, and also create green jobs while keeping that money in our community.” The eight-month incubator program has produced 46 companies in the last three years, with two more cohorts planned for this year and 2024.
For Sydney Munk, the owner of Grove Outdoors, an outdoor gear consignment store in Victoria, the intention was to be as sustainable as possible, while trying to lower the barrier for people to connect with nature. “There’s lots of people that say: ‘This is great I’m using or I’m buying something used instead of new,’ but it’s not the primary focus,” she said.
In 2019, she applied for the Project Zero incubator program to build her business plan. In the last year, her business, Salt Legacy, which turns old sail cloth into bags, backpacks, duffle bags and other totes, has taken off. “The hope is that the new owner can post their own stories and photos of their adventures and then tag the collection and it becomes a part of the new legacy,” said McDonald. “The term Salt Legacy is about carrying on the history of that sail — it’s no longer fit for the sea anymore, but this material is extremely durable and can be utilized in another life and out of the landfill.
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