Milk formula industry accused of preying on the need to feed infants

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A new report accuses the milk formula industry of preying on parents’ fears by using underhanded marketing strategies.

The benefits of breastfeeding have been documented for years. But what’s"best" can be overwhelming — emotionally and physically.

A new series from The Lancet, a medical journal, says some of the challenges stem from societal issues like a lack of support, a lack of universal paid leave or lack of accommodations like lactation rooms at work. According to Pérez-Escamilla, those claims for better sleep or a higher IQ then flood social media and online algorithms.

But Pérez-Escamilla says some companies do not follow the guidelines. The U.S. didn’t sign the code at all.

 

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