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Apple Loses Top Spot to Samsung in Global Smartphone Market

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Apple lost its position as the top smartphone manufacturer to Samsung in the first quarter of 2024, according to a report by International Data Corporation (IDC). Global smartphone shipments grew by 7.8 percent year over year, indicating a market recovery. Apple's market share declined by 10 percent, while Samsung saw a decline of less than one percent. Chinese companies Xiaomi and Transsion experienced significant growth during this period.

Apple had a brief period of victory last year when it snatched the top spot from Samsung, which had been sitting on it for 12 years. Samsung regained the position in the first quarter of 2024 and will likely hold on to it for the rest of the year.published yesterday, International Data Corporation revealed that global smartphone shipments grew 7.8 percent year over year to 289.4 million units in Q1 2024.

Apple lost 10 percent market share during the first three months of the year whereas Samsung saw of decline of under one percent. Apple's current offerings don't have the kind of artificial intelligence features that others like Samsung have brought to their phones. The company is expected to talk about its efforts in the area at the June developer conference.

 

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Apple loses top spot to Samsung in global smartphone marketApple's shipments drop 10% in the first quarter of 2024, allowing Samsung to become the world's top phonemaker. Samsung captures a 20.8% market share, followed by Apple with 17.3% and Xiaomi with 14.1%. Samsung ships over 60 million devices, while Apple only ships 50.1 million iPhones. Global smartphone shipments increase by 7.8% to 289.4 million units.
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