RHB Singapore bagged the win in the Banking category at the recent SBR International Business Awards 2024 for its groundbreaking initiative, “Caring for our Coasts.” This initiative reflects a transformative journey towards sustainability both within and beyond the organisation.
“Caring for our Coasts” employs a multifaceted approach to ESG initiatives, placing a strong emphasis on organisational change. Beyond educating staff, the strategy included innovative initiatives such as sustainability workshops, video campaigns featuring top leadership, and the successful inaugural RHB Beach clean-up initiative at Tanah Merah Ferry Terminal Beach.
In instilling a sense of responsibility and stewardship for coastal environments, the project not only transformed employee engagement within RHB Singapore but also showcased the organisation’s dedication to preserving coastlines for future generations.
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