Acosta oversees Habibi, the management company representing clients including Karol G, Grupo Frontera, Eladio Carrión, Mora and Lyanno. “My main daily goal is to identify each artist’s DNA so we can strategize properly,” says Acosta, 39. Habibi guided Karol G’s banner 2023, which included a sold-out stadium tour and her historic Grammy-winning, chart-topping album,.
As vp of A&R for Secretly Group — which, in addition to Jagjaguwar, encompasses Dead Oceans, Secretly Canadian, Saddest Factory Records and Secretly Publishing — Coombs has shaped the face of indie music today from Olsen, his first signee, through many others now including Mitski, Faye Webster and Mustafa.
Today, Secretly’s artists are among the indie world’s most visible. Phoebe Bridgers recently opened dates on Taylor Swift’s The Eras Tour, genre-melding trio Khruangbin plays to sizable crowds around the world, and Mitski and Webster both went viral on TikTok in 2023. “It shows that maybe there’s room for more voices — for more adventurous music in the mainstream,” Coombs says when reflecting on the label group’s crossover successes.
Growing up in Asaba, Nigeria, Ugeh used his training in classical and liturgical music to write and play music in church and train choirs. While studying electrical engineering at Nigeria’s Madonna University, he organized shows and parties, falling in love with “putting events together for people to attend.”
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