How The VR Training Market Is Shifting

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Sean Hurwitz Noticias

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Sean Hurwitz is the founder and CEO of PIXO VR. Read Sean Hurwitz's full executive profile here.

Moving forward, I foresee that learning management platforms, training companies and others in the value-added reseller space will be at the forefront of driving VR learning initiatives in theby leveraging their subject matter expertise and instructional design knowledge and pairing it with VR either by partnering with vendors or by building VR capabilities in-house.The most significant reason behind my prediction? Subject matter expertise and instructional design knowledge are crucial.

In my view, it's easier for value-added resellers with subject matter expertise and instructional design knowledge to add VR to their service offerings than the other way around . Moreover, in addition to subject matter expertise and instructional design knowledge, traditional training, e-learning and other value-added resellers are arguably better able to provide comprehensive learning ecosystems that weave in VR.

As more VR technology is released and proves to be valuable, companies focused on traditional training and e-learning are more likely to become attuned to VR and want to carve a space for themselves in this space so they can capture business in that market. Consider two examples from healthcare education. In 2023, Wolters Kluwer Health and Laerdal MedicalHowever, the outlook is far from bleak for VR companies.

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