In the rapidly evolving real estate landscape, innovation and customer-centricity have become essential for market leaders.
Dy identified communication gaps as a critical pain point throughout the customer journey. Whether it’s delayed responses from agents or a lack of updates post-purchase, these lapses can significantly frustrate customers. Dy urged real estate companies to shift from a sales-centric approach to one that fosters long-term relationships through improved communication, transparency, and strategic use of technology.
Specific technology like SAP S/4HANA is, according to Anos, offers a comprehensive suite of tools tailored to meet the specific needs of real estate businesses. From project management to financial accounting and customer relationship management, SAP S/4HANA can streamline operations, reduce errors, and ultimately enhance the customer experience.