Rogers Q3 earnings fall flat on weak subscriber additions

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Rogers Communications Noticias

Canada Telecom,Rogers Earnings,Rogers Stock

Rogers has been seeing weaker spending on its mobile plans as consumers cut back on purchases amid high inflation levels, choosing instead to switch to cheaper plans.

In a major deal between telecom rivals, Rogers is buying Bell's share of Maple Leaf Sports and Entertainment for $4.7 billion. This gives Rogers complete control over Toronto's major sports franchises. Eric Sorensen looks at what the deal means for the teams and sports fans – Sep 18, 2024on Thursday missed market expectations for third-quarter wireless subscriber additions, hit by cautious spending on its mobile plans and stiff competition in the telecom space.

Rogers also announced that it has entered into a C$7 billion equity financing deal with an investor and will use the proceeds to pay down debt. Rogers, which owns the Toronto Blue Jays Baseball team, has been aggressively investing into Canadian sports over the past few years to capitalize on its strong viewership and loyal fanbase amid a broader decline in traditional media.

 

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